Mystery Ranch is a company with a deep history of innovation and unwavering dedication to high-quality, functional design. It is a brand with a soul. In everything they do, the team brings their A game. They are dedicated, quiet stewards and leaders in innovation, sustainability, and the outdoors.
We have worked together for many years. Each season, I present key color trends for the brand and show how these trends informed the creation of the brand's seasonal color palette. Using the palette, I set the merchandising direction for the line, illustrating how particular color stories will be applied across different categories.
Below are photos of finished product from recent collections. Sample pages from the 2023 color trend presentation follow, outlining the initial direction that set the look and feel of the final line.